Waterhouse is ruining betting: rival29/06/2019 - Author: admin - Comments are closed
Australia’s biggest corporate bookmaker, Sportingbet, has backed calls for a complete ban on the spruiking of live odds in sports broadcasts and launched a withering attack on Tom Waterhouse.
Sportingbet joined market leader Tabcorp in voicing concern at the damage being done to the gambling industry by the growing public outrage at the intrusion of betting into football coverage.
Michael Sullivan, chief executive of Sportingbet, said he would support a full ban for the good of the industry, and accused Tom Waterhouse of ”acting irresponsibly”.
”What he’s doing now is affecting all our businesses,” said Mr Sullivan. ”I’m the biggest consumer of rugby league in the world and it makes me sick in the guts when he comes on TV. The frequency of his appearances is what’s also driving people mad and Channel Nine has a lot to answer for.
”Prohibition of advertising full-stop is going too far but there’s some middle ground. If it means banning live odds on TV to sort this out then that’s what should happen. I wouldn’t have a problem with it.”
Tabcorp, Australia’s largest betting operator, has also gone public with its concern at the public outcry and a call for the Gillard government to step in with a national regulatory framework to replace state-based systems.
It is understood Tabcorp -which is the only other live odds provider alongside Mr Waterhouse on televised sport through its expert Glenn Munsie – would support a ban as long as the playing field was equal for all wagering operators.
In a statement, Tabcorp said: “Sports betting makes up a fraction of the gambling market but we acknowledge the extent and nature of the advertising is causing growing public concern. Tabcorp supports the introduction of further controls on sports betting advertising but if they’re to be effective they need to be nationally applied and enforced.”
Mr Sullivan told Fairfax Media from London that he had ”held his tongue” on the Waterhouse issue for 12 months but had now had enough. ”About 98 per cent of the gambling market has been doing the right thing for years. Tom represents probably 2 per cent of the market. He’s trying to court this hype – perhaps with an eye to selling his business – and, quite frankly, I think he’s acting irresponsibly,” he said.
Mr Sullivan said Sportingbet had grown from a $500 million a year business to $3 billion through promotion – ”and no one said a word”, he said. ”We’ve been there building our business for 12 years, as has Sportsbet, as has Tabcorp but this whole thing is about Tom. Quite frankly, it’s gone too far.”
Betfair said it would be comfortable with tighter controls. The company stepped back from paying for odds placement on TV three years ago as it became established in the market.
The appetite for change by the major players could give the opportunity for the government to take a tougher stance. It sidestepped more calls on Wednesday to stop live odds being ”rammed down the throats” of sports fans. The government is waiting on a new TV code of practice to be approved by the Australian Media and Communications Authority despite claims it would simply cement the status quo.
Two-thirds of Australian gambling advertising on television should be banned, a poll has found. Just 16 per cent of 1400 people surveyed by the Australia Institute think unrestricted gambling should be allowed during sporting broadcasts. A fifth of those surveyed said they wanted gambling advertising only after 6pm. A spokesman for Mr Waterhouse declined to comment.
This story Administrator ready to work first appeared on Nanjing Night Net.